Framework Table

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The resources a company provides to support a community activity.

 

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How:

Cash, time, in-kind, management cost

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Why:

Charitable gift, community investment, commercial initiative in the community

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What:

Issue addressed (education, health etc.)

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Where:

Location of activity

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The activities delivered, numbers reached, funds raised and business-related activity resulting from the contributions made.

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Community outputs:

Numbers helped, activities held etc.

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Leverage:

Additional funds raised

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Business outputs:

Media coverage, awareness 

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The changes that happen to individuals, organisations and the company, in the short or longer-term, as a result of the activity.

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Community impacts:

Change in beneficiaries, organisations and/or society

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Business impacts:

Change in business performance